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Mobile Internet Users Increasing Tremendously in Pakistan

In the recent years, due to pretty low rates of cellular services, there is an increase in the number of subscribers with an accelerated pace. Furthermore, the subscribers adopting internet services are showing incredible growth of 161 percent by June-end.
Pakistan Telecommunication Authority reported, the number of internet subscription on network of different cellular operators have reached 14.4 million by the end of closing financial year 2009-10. The number of internet subscribers on cellular operators’ network was recorded 4.4 million by the end of 2008-09.
Telenor has grabbed the biggest share in terms of number of mobile internet users; however, penetration-wise Zong is leading the market with its lowest cost package of internet services.
Industry analysts said the internet subscription numbers might be over-stated by the authority because the internet users are not permanent in the cellular sector on specific operator’s network. They were of the view that cellular operators’ revenue has seen a healthy increase from the usage of mobile internet on GSM technology.
The quality of handset also facilitates subscribers to use internet, an internet services are used mostly on expensive handset of branded companies. The growth of mobile internet subscribers has outpaced the growth of internet subscribers utilizing broadband and dial-up connections in the outgoing fiscal year.
As per estimated figures, the number of internet users had reached 19.5 million by 2009-10 as compared, with the number of users reported less than 19 million in the country by the end of corresponding previous year.
However, the number of internet connections has reached nearly 10 million in the country including broadband and dial-up. The broadband growth witnessed 150 percent in just two years, which has never been experienced before.
The number of broadband users has grown from 45,000 in 2007 to 900,000 this year. Due to these results, Pakistan has been placed 6th in terms of quarterly growth and 10th in terms of annual growth in the global broadband market by a leading web source on broadband statistics.

Awais Malik Resigns from ZONG Joining MTN Group:

Awais Malik, Director Marketing Segments, Strategy, Products & International Business, ZONG

Awais Malik, Director Marketing Segments, Strategy, Products & International Business, ZONG has resigned from his post and is joining one of the contributory of  the MTN Group as Head of Consumer Business. MTN Group is a South Africa-based multinational mobile telecommunications company, operating in many African and Middle Eastern countries.

Awais Malik is an experienced professional with over ten years of experience in the telecommunications industry in Pakistan. He possesses special knowledge in products, strategy development, execution and management.

As Director Marketing Segments, Strategy, Products & International Business at ZONG he was responsible for creating and managing ZONG’s overall marketing and pricing strategy in order to increase customer acquisition / retention and revenue.

An MBA in Marketing from the University of Management & Technology, Lahore, Awais Malik joined ZONG in January 2008 as Head of Marketing Segments, VAS & International Business. Prior to joining ZONG he was Head of VAS & Product Development (Marketing) at Mobilink GSM Pakistan where he served for nearly seven years with distinction

ZONG launches SMS Delivery Report at Rs10 per month

ZONG has launched SMS Delivery Report today. Keeping in line with its history of providing distinctive services, ZONG has launched the SMS Delivery Report at a very negligible price and will ensure that the subscriber always receives the report for their SMS.

It’s always important to know whether your SMS has been delivered to the recipient or not. Previously, SMS delivery was given by most operators free of cost but due to the traffic on the messaging system owing to these delivery reports, most of the times the operators would shut down the delivery report service. This would leave subscribers in the dark having no option of knowing whether it is a system glitch or their SMS has not been delivered. Currently operators are revisiting their SMS delivery report situation and developing a charged subscription service for this purpose.

This service will add to the list of value added services being provided to its customers. With this service, customers will get information in real time as soon as the SMS is delivered to the recipient and will be assured of the delivery of their SMS on the destination.

Subscription:

For subscription, subscriber can send “SUB” to 533 for activation of this service

Charges:

The charges for Delivery Report Service are Rs 10+t per month.

Ufone’s Province Wise Traffic and Revenues’ Details

Ufone has earned an average of Rs. 1.19 for each outgoing minute on its network during last six months, revealed a report exclusively made available by highly reliable source that wanted to remain unnamed.

We are giving selected details from the said report to give our readers an idea about outgoing traffic and total voice revenues of Ufone.

Province Wise Subscriber Share:

As of December 2009, as per PTA’s quarterly report, Ufone had following number of subscribers in four provinces:

• Punjab: 10,982,829
• Sindh: 4,746,935
• Khyber Pakhtoon Khawan: 2,071,866
• Balochistan: 540,675       

Voice Traffic:
In last six months, Punjab naturally contributed highest share of outgoing voice traffic, i.e. 54 percent followed by Sindh that shared 28 percent. Khyber Pakhtoon Khawan generated 13 percent of total voice traffic for Ufone with Balochistan standing last with 5 percent traffic share.

Voice Revenues :

Following Graph Shows average revenue generated for one outgoing minute. It varies in different provinces because of different selection of tariff plans in different regions.

Note: 
           Revenues’ details are for Voice traffic only. It does not include SMS, GPRS and other details.
As evident from last graph that Punjab and Sindh share lower ARPUs, that’s apparently because higher SMS usage and intelligent tariff plan selection (Reference: outgoing minutes/revenues/per minute revenues details)
We are trying to get hold of similar information for other operators as well. We will continue this series as we get required information.